Cult favourite makeup meets cartoon queen as MAC Cosmetics unveils its latest cover girl – Betty Boop – and she’s exclusive to Britomart.

Bold lip fans, this is your moment. Betty Boop, the cartoon queen with a signature pout, has shimmied her way into this season’s MAC Cosmetics lipstick lineup. Inspired by the siren, the limited edition true red hue is loaded with sass and self-confidence, a lippy that won’t let you down. It’s packed with the pigment that’s made MAC famous, and lands exclusively at MAC Britomart on Monday 1 May.

Betty’s look first debuted in 1930, but this lipstick stands the test of time, with a creamy matte finish that screams now. A wearable collector’s item for Betty fans and bold lip fans alike, this lipstick is the perfect way to brighten your look as autumn gives way to colder days.

Get yours first by ordering via MAC Britomart (phone or email only): or 0800 MAC SHOP.