Described as an ‘irreverent classicist’, Kate Sylvester balances her love of tailoring and historical reference with a provocative wit and a resolutely modern vision.

Known for her immaculate tailoring and strongly conceptual collections, Auckland designer Kate Sylvester is celebrated for her ironic, subtly subversive take on modern femininity. Her work plays off disparate references, stitching sportswear to couture, femininity to masculinity, pop culture to history, high art to punk rock.

The collections are sophisticated and wearable, built around timeless pieces that transcend the seasons and the latest trends. Kate describes her customer as a woman ‘smart enough to know that it’s far more provocative and stylish to be subtly sexy and have a sense of humour about dressing up’.

The contrasts and incongruities explored in the collections are also evident in the design of her flagship store at Britomart. Raw concrete pillars and exposed industrial services are the foil for a cool, chic colour scheme, with smooth blond wood fittings and delicate perforated ironwork ceiling panels.

Growing a fashion empire

The Britomart boutique carries full collections of both Kate Sylvester and ‘naughty little sister’ label Sylvester, as well as Kate Sylvester eyewear, shoes and a selection of other handpicked accessories.

Following a childhood steeped in dress-ups, Kate’s first commercial venture designing and selling clothes was at the age of 14. In 1993 she launched her eponymous label with Wayne Conway, her partner in life, creativity and business.

Today there are Kate Sylvester stores in New Zealand and Australia and her designs are sold at high fashion boutiques in Australasia, France and the US. The brand has an established sustainability policy, including a commitment to onshore production and an expanding stable of ethical and organic fabric options. Kate Sylvester is a past winner of a National Sustainable Business Network Award.

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Playfully weaving together high fashion and street style, luxury and ease, Karen Walker has cultivated an effortless ‘high-casual’ aesthetic.

Preeminent New Zealand designer Karen Walker is equal parts local fashion royalty and international design wunderkind. She blends disparate influences – ‘masculine and feminine, tailored and street, luxury and non luxury, dark and super cute’ – into an original and unpretentious style, reflected in her chic flagship store at Britomart.

Showcasing all dimensions of Karen Walker design from clothing and eyewear to diamonds and beach towels, the store is set within The Pavilions at Britomart.

Opening onto a leafy central courtyard with a bijou planted courtyard to the rear, the store mirrors the signature elegant Karen Walker look, which has evolved in conjunction with famed Kiwi interiors stylist Katie Lockhart.

Clothing, jewellery and accessories

The Britomart boutique houses the label’s Mainline and Runaway clothing collections alongside Karen Walker Eyewear, Beau Coops for Karen Walker footwear and Karen Walker Jewellery, including the Karen Walker Diamond collection.

The store also offers items from some of the designer’s favourite brands, including Saint James’ classic Breton stripe tees and Escentric Molecules’ cult fragrances.

Karen Walker is featured in Phaidon’s book ‘Sample’ which sees 10 leading arbiters of taste assemble 100 of the most significant fashion designers working today. She also appears in Taschen’s ‘Fashion Now 2’ tome, which features the most important international designers as selected by fashion bible i-D Magazine.

Stocked in over 900 stores worldwide, Karen Walker is a Prix de Marie Claire Best Creative Talent Award winner and is the only New Zealand fashion brand to show each season as part of New York Fashion Week. The brand has amassed an enviable coterie of celebrity fans, including Rihanna, Lady Gaga and Zooey Deschanel.

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Brands

Karen Walker
Karen Walker Eyewear
Karen Walker Jewellery
Karen Walker Diamond
Beau Coops for Karen Walker
Rivieras Leisure Shoes
Saint James Breton
Escentric Molecules

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Her trademark fresh, understated style has cemented this young designer’s reputation as one of New Zealand’s hottest fashion names.

Once described as ‘quietly sophisticated clothes that well-mannered girls want to wear’, Juliette Hogan’s designs have carved out a dedicated fashion niche: feminine but not too girly, grown-up but relaxed – the kind of clothes real women love.

Blurring the line between classic femininity and contemporary fashion, a little bit sexy and a whole lot desirable, Juliette’s beautifully crafted pieces transcend seasons and fads.

Whether they’re refining the 9 to 5 or taking you seamlessly after hours, her collections are practical and wearable, cleanly tailored in carefully considered fabrics, textures and colours.

Fashion Collections

Juliette Hogan established her eponymous brand in 2004, making waves with a striking NZ Fashion Week debut in 2006. Today each new collection is hotly anticipated and widely celebrated as her unique design sensibility continues to evolve and impress.

Opening directly onto the central leafy courtyard of The Pavilions, the Juliette Hogan boutique at Britomart reflects the designer’s signature understated style. The fresh, polished interior provides a minimalist backdrop that keeps the focus firmly on the beautiful clothes.

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This is one luxury brand that knows how to engage your senses, from the first fragrant inhalation as you step in the door to the tactile pleasures of the exquisite packaging.

Shopping at Jo Malone is an undeniably sensual experience: all that soft lighting, cool cream and glass decor, rows and rows of tantalisingly sparkling square-cut bottles and, of course, delicious scents at every breath. There’s the deep satisfaction, too, of seeing your purchase swathed in its beautiful cream and black box and a froth of tissue and ribbon.

The Britomart store is the exclusive New Zealand home of the iconic British fragrance house. Here you can browse the famous Tasting Bar, learn how to combine fragrances to create your own bespoke scent and enjoy a luxurious free hand and arm massage.

As well as colognes, body creams and bath oils, the collection includes home fragrances and scented candles. Friendly Jo Malone ‘stylists’ provide expert guidance on selecting the right fragrance for you or your home, to give as a gift or for special occasions such as weddings.

Birth of a brand

The Jo Malone fragrance signature is elegance and simplicity – just one or two notes, compared to the complexity of most perfumes – characterised by unexpected twists. It was fresh, original combinations like Lime Basil & Mandarin, now a cult fragrance worldwide, that helped launched the company in London 20 years ago.

The legend goes that founder Jo Malone first began blending and mixing oils in her kitchen. Her first scent, Nutmeg & Ginger, was created as a bath oil gift for a small group of skincare clients. Response was so overwhelming that she gave up her day job… and well, the rest is history.

Twenty years, 24 countries and thousands of devoted customers later, and Jo Malone is today a global luxury lifestyle brand. Britomart is proud to be the home of New Zealand’s only Jo Malone store.

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The first dedicated Bobbi Brown store in Australasia, we love getting prettied up in the Pavilions.

As the inventor of enhanced natural beauty, it made sense for Bobbi Brown to open her first Australasian store in the garden-enclosed Pavilions.

The studio features Bobbi’s signature clean and modern fitout, defined by dark wood, Carrara marble and splashes of colour. Natural light highlights the makeup where it’s best tested: on your face.

Makeup artists are on hand, with handmade brushes at the ready – or you can wander at your leisure and find the products that suit you. After all, Bobbi Brown’s philosophy could have been written with the New Zealand girl in mind: “Women want to look and feel like themselves, only prettier and more confident”.

Flattering, wearable makeup

Like most great innovations, Bobbi Brown’s cosmetics empire was born out of a problem: while working as a makeup artist in the ’90s, Bobbi couldn’t find natural-looking makeup.

Bobbi Brown Essentials was launched in 1991: 10 universally flattering lipsticks that started the trend for the light and wearable makeup that we now see – or don’t notice – on faces everywhere. Today her lipsticks are still loved around the world, together with her unique yellow-based skin tone-correct formulations that look natural on any skin tone.

Teaching is a key component of the Bobbi Brown ethos, founded on the belief that every woman can be her own makeup artist. A Menu of Services offer a variety of lessons and services, including the famed Pretty Powerful Makeup Lesson and a brow grooming service – just book in store.

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A one-stop shop for high quality sartorial staples for men and women alike, AS Colour’s Britomart store is as industrially cool as the cult label itself.

Creative blank apparel company AS Colour is famed for its honestly priced, simply styled basics, selling an ever-growing range of top quality T-shirts, singlets, sweatshirts and more that are the perfect accompaniment to higher priced pieces in your wardrobe.

From organic cotton T-shirts and canvas totes to hooded sweats and classic children’s wear, AS Colour’s quintessentially cool designs have made its name synonymous with the kind of ‘solid, no-nonsense staples that everyone can wear regardless of personal style.’

AS Colour’s story started in 2005 when its founders spotted a growing demand for blank apparel from creative New Zealand companies. They duly began distributing blank American T-shirts from a Parnell garage and when they couldn’t get what they wanted from suppliers, they began designing and manufacturing their own range.

Simply brilliant basics

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“We started with a very simple idea, to make the best quality blank apparel so that other people could print their ideas onto it,” AS Colour’s founders explain. “It may not be the most earth shattering idea but we felt quite passionate about it.”

The Britomart shop’s fitout is minimal and modern with an industrial feel, mirroring the blank canvas simplicity of AS Colour’s coolly classic designs. It carries a full range of the brand’s T-shirts, singlets, sweatshirts, caps, pants and shorts along with the odd limited collection or collaboration that the Kiwi company releases.

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